The self-order kiosk market in India is growing fast. Walk into any organised QSR chain today and there’s a reasonable chance you’ll see a kiosk near the entrance — a touchscreen terminal where customers browse the menu, customise their order, and pay, without involving counter staff. For operators, the appeal is obvious: faster throughput, higher […]

Walk into any QSR in India today and you’ll notice one of two things behind the counter: a bright, animated digital menu board or a printed flex board that hasn’t changed since the last price revision. Both show you the menu. But only one of them is actually working for the business. The debate between […]